Public relations practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public.
To create and sustain "shared meaning" or "common understanding" - NB this may be and usually is different from "shared beliefs" Propaganda: the general propagation of information for a specific purpose
Psychological warfare: Psyops
Public relations: techniques used to influence the publics' perception of an organization
Publicity: PR techniques used to promote a specific product or brand
Spin (public relations)
Spin: both the objective of a PR campaign and the act of obtaining that objective Public relations methods and approaches
Airborne leaflet propaganda
Astroturfing and Astroturf PR: fake grassroots
Atrocity story
Bandwagon effect
Big lie
Black propaganda
Buzzword
Card stacking
Code word
Communist propaganda
Corporate image
Corporate propaganda
Cult of personality
Demonization
Disinformation: providing false information
Dog-whistle politics
Doublespeak
Enterperience: fusing entertainment and experience together
Euphemisms, as done deliberately to advance a cause or position (see also Political correctness)
Factoid
Fedspeak
Front organization
Glittering generality
Homophobic propaganda
Indoctrination
Information warfare: the practice of disseminating information in an attempt to advance your agenda relative to a competing viewpoint
Junk science
Lesser of two evils principle
Loaded language
Marketing: commercial and business techniques
Media bias
Media manipulation: the attempt to influence broadcast media decisions in an attempt to present your view to a mass audience
Misuse of statistics
News management: PR techniques concerned with the news media
News propaganda
Newspeak
Plain folks
Propaganda film
Public service announcement
Revolutionary propaganda
Self propaganda
Social marketing: techniques used in behavioral change, such as health promotion
Sound science
Rebuttal: a type of news management technique
Rhetoric
Slogan
Transfer (propaganda)
Video news release
Weasel Word
White propaganda
Yellow journalism
Agenda-setting theory
Framing (social sciences)
Propaganda model: a model developed by Noam Chomsky and Edward Herman to explain how propaganda functions in democracies